Connecting every ride in one digital experience

Umob brings various transport providers together in a single app. From shared bikes and scooters to public transport and taxis, users can plan, book, and pay for their travel without switching between apps. The existing website no longer aligned with Umob’s brand identity. Furthermore, the team was constantly dependent on a developer for adjustments, which meant that updates took too long.

The website needed to immediately clarify why you should download umob: access to many different providers, all from a single app. The focus was on consumers, while also providing space for information for potential partners. At the same time, the team needed the freedom to keep the website up to date themselves.

We handled the entire process, from structure and design to development in Webflow. The existing branding served as our starting point, which we interpreted in our own way for the website. This resulted in a refreshed online presence that aligns with the brand and conveys the simplicity of the app.

The layout makes the offering easy to navigate and explains how umob works step by step. Transport options and providers are clearly featured, with app downloads as the primary call to action. Business visitors can find information relevant to them via dedicated pages.

With a flexible CMS, the team can update content and manage partners themselves. This gives umob a website that is easier to use for both visitors and their own team.